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Assistant Manager / Manager, National Marketing

Assistant Manager / Manager, National Marketing

Faculty/Department: Student Enrolment Centre
Campus: 吉隆坡校区


Responsibilities
  1. Marketing Management
    • To present and services with integrity and honesty.
    • To surpass the expectations of the customers and prospects.
    • To be innovative, creative and responsible in executing your tasks.
    • Forming a mutually beneficial relationship in a climate of trust and respect with our stakeholders.
    • Maintain a knowledge of current company policies, procedures and marketing campaigns.
    • To assist in initiating and evaluating marketing strategies for UCSI University.
    • To assist in initiating and evaluating various school outreach and enrich programmes.
    • To assist in initiating and evaluating various co-branding marketing activities / events with the external parties.
    • To assist in conceptualizing, planning and executing effective marketing advertisement (both above the line and below the line advertisement).
    • To assist in planning and evaluating the public relation and media communication strategies.
    • To assist in deploying internal and external resources to ensure successful recruitment activities.
    • To observe the national market movement and be alert on the competitors’ movement in the market.
  2. Sales Management
    • To organize resource to achieve the stretched targets.
    • To assist in leading and managing the team of course counselors to achieve sales target.
    • To assist spearheading SMS and telemarketing campaign during recruitment period.
    • To assist in spearheading the business development for present and new projects.
    • To seek new recruitment agents and ensure excellent service & support given to agents.
  3. Services and Administrative
    • To conduct market survey and prepare market analysis quarterly.
    • To maintain process and operational efficiency of the department as well as keeping the team motivated.
    • To ensure all the marketing reports are complete on a timely manner.
    • To ensure sufficient resources to cope with the internal and external activities.
  4. Development
    • To assist in the development projects and programmes of activities undertaken by the Sales & Marketing such as:
      • The implementation of customer care survey / feedback.
      • Any other projects that may arise from time to time.
    • To carry out such other duties that may be assigned to you from time to time by the person acting on behalf of UCSI University


Requirements
  • Bachelor’s degree in any field.
  • Minimum 3-4 years related working experience.
  • Excellent communication skills.
  • Pro-active and self-motivated, with the ability to work independently as well as participate within the team.
  • Able to work under pressure and meet deadlines, possess a mature attitude and a good team player.
  • Strong communication, presentation and interpersonal skills.
  • Possess own transport.



Dateline: 31-Dec-2018
Last Update: 13-Jul-2018
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