Wong, C. H., Tan, G. W. H., Tan, B. I., & Ooi, K. B. (2015). Mobile advertising: the changing landscape of the advertising industry. Telematics and Informatics, 32(4), 720-734.

Submitted by liewmy on Wed, 2017-10-11 13:40

Research Department:

Centre of Excellence for Research, Value Innovation and Entrepreneurship (CERVIE)

Research type:

Staff

Research Campus:

吉隆坡校区

Research URL:

http://www.sciencedirect.com/science/article/pii/S0736585315000246

Research Author APA format:

Wong, C. H., Tan, G. W. H., Tan, B. I., & Ooi, K. B. (2015). Mobile advertising: the changing landscape of the advertising industry. Telematics and Informatics, 32(4), 720-734.

Research Year:

2015

Course Enquiry