虚拟导览
概述
本课程旨在培养学生再当今数字经济时代所需的知识、实践技能和战略思维。课程提供广泛的理论与实践学习，并着重培养管理与创业能力，为学生未来胜任领导岗位做好准备。学生将培养数据分析能力，以支持企业发展，同时提升战略决策所需的创造力与创新能力。此外，课程也注重领导力和终身学习精神的培养，让毕业生能够适应不断变化的数字化环境，并在职业生涯中持续创造价值、发挥影响力。
i. Possess Sijil Pelajaran Malaysia (SPM) with a minimum of three (3) credits in any subject; or
ii. A pass in Sijil Tinggi Persekolahan Malaysia (STPM) with a minimum of Grade C (GP 2.00) in any subject; or
iii. A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum of Grade Maqbul; or
iv. A pass in Sijil Kemahiran Malaysia (SKM) Level 3 in a related field subject to the approval of Senate/Academic Board. Note: HEPs need to conduct specific screening and guidance related to the field of the program for the students; or
v. A Certificate (Level 3 Malaysian Qualifications Framework, MQF) in a related field; or
vi. Any other equivalent qualifications recognised by the Malaysian Government.
English language requirement for international student:
Achieve a minimum score of Band 3 in Malaysian University English Test (MUET) or equivalent to Common European Framework of Reference for Languages (CEFR) (High B1).
* Refer to Surat JPT/GS 1000/630 Jld. 3(12), 6th March 2023 – Syarat Kompetensi Bahasa Inggeris Kepada Pelajar Institusi Pendidikan Tinggi Swasta (IPTS) for equivalent English language assessments and score.
- Effective Communication
- Fundamental of Management
- Introduction to Financial Accounting
- Principles of Microeconomics
- Business Essentials
- Introduction to Operation Management
- Introduction to Internet Technology (Diploma)
- Introduction to Statistic
- Quantitative Techniques
- Introduction to Logistics and Supply Chain
- Basics Practices of Marketing
- Fundamentals of Digital Marketing
- Introduction to International Business
- Social Media Marketing (Diploma)
- Introduction to Human Resource Management
- Principles of Macroeconomics
- Introduction to Organisational Behaviour
- Introduction to Entrepreneurship
- Business Ethics
- Digital Multimedia Design
- Brand Communication Design
- Typography
- Search Engine Optimisation
- Content Marketing
- Influencer Marketing
- Marketing Analytics
- Cooperative Placement
- U1 – Appreciation of Ethics and Civilisations
(Penghayatan Etika dan Peradaban)
- U1 – Communication in Bahasa Melayu 2
(Bahasa Melayu Komunikasi 2)
- U2 – Integrity and Anti-Corruption (Integriti dan Anti-Rasuah)
- U4 – Extra-curricular Learning Experience 1
- U4 – Extra-curricular Learning Experience 2
- HEPs course – Effective Communication
All information is correct at the time of upload and UCSI University reserves the right to make amendments without prior notice.
本国学生
总费用约：
RM 47,383
国际学生
总费用约：
RM 64,233
注：
- 此为预估费用，因各国签证处理费和行政费而异。请向各国升学顾问咨询有关费用明细。
- 根据马来西亚政府税务条例，自2025年7月1日起，非马来西亚公民须缴纳6%的服务税。
