虚拟导览
概述
在当今快速变化的世界，大众传媒荣誉文学士课程为学生提供大众传媒动力学的深入理解。它综合了理论，研究，实践和关键问题的知识对话，以培养和灌输学生在大众传媒领域实现和灌输领导才能。
评估
课程作业比例：60%，考试比例：40%
Academic Requirements
STPM
Passed at least two (2) subjects with a minimum Grade C (GP 2.00) in any two (2) subjects
A-Level
Passed at least two (2) subjects with a minimum Grade D in any two (2) subjects
UEC
A minimum of 5 credits B6 including English. Applicant without credit in English (UEC) but obtained credit in English (SPM) qualified for enrolment.
International Baccalaureate
Minimum score of 26/42 for six subjects (A Minimum of Grade 4 for credit transfer – Year 1)
Matriculation
A minimum CGPA of 2.0 and credit in English at SPM or its equivalent
Australia Year 12
Minimum mark of 60%
Canadian Pre-U
Minimum mark of 60%
UCSI Foundation in Arts
Completed (minimum CGPA 2.0/4.0)
Diploma or equivalent
Completed (minimum CGPA 2.0/4.0)
Diploma in Media & Communication or equivalent
Completed (minimum CGPA 2.0/4.0)
Diploma in Psychology
Completed (minimum CGPA 2.0/4.0)
English requirement has been changed to min entry requirement that is IELTS 5.0 and TOEFL 500 (programme standard page 25)
For international students:
In the event that the English Language Requirements are not met, student may be offered a “Conditional Offer” with the condition English competency is met through university’s English module.
Note: The credit requirement in English at the SPM level can be waived if the said qualification includes English subject/s and its achievement is equivalent to or exceeds the credit requirement of the subject at the SPM level.
Academic Requirements
SPM / O-Level
Minimum 5 credits including credit in English
UEC
Minimum 3 credits
Other qualifications deemed equivalent to STPM / A-Level by Malaysian Qualifications Agency
Minimum overall average of 60%
Other qualifications deemed equivalent to SPM / O-Level by Malaysian Qualifications Agency
Minimum overall average of 60%
**Equivalency of qualification in accordance to Malaysian Qualification Agency standards
English Language Requirements
For Local Students
MUET
Band 3SPM English Language
Grade B+SPM English Language 1119/O-Level/IGCSE
Grade CUEC English Language
Grade A2- In the event that the English language requirements are not met, applicants will be required to take the Basic English and English Foundation for in-sessional academic enhancement concurrently with the programme.
For International Students
IELTS
Band 5.0Cambridge English Qualifications and Tests
154TOEFL IBT
40Pearson Test of English
47MUET
Band 3.5- Placement into the various levels of the English for Tertiary Education programme depends on the English Language qualification students have at the point of admission and/or the outcome of the English Placement Test.
- The applicants who have met the respective academic programme’s English Language Requirement may be advised by Faculty to improve their proficiency by undertaking the additional English proficiency courses.
- International students holding equivalent academic qualifications but which are not conducted in English, are required to sit for the English Placement Test, which may result in the taking of the English for Tertiary Education (1 to 10 months). Students who intend to pursue the above undergraduate programme directly, are advised to fulfil the above English requirements prior to commencing their studies at the University.
- Introduction to Mass Communication
- Basic Photography
- Visual Communication
- Introduction to Public Speaking
- Introduction to Video Production
- Fundamentals of Management
- Writing For Mass Communication
- University Life (MPU-U2)
- Co-operative Placement 1
- Extra-curricular Learning Experience 1 (MPU - U4 )
Major Electives – Choose 3
- Introduction to Advertising
- Film Studies
- Introduction to Public Relations
- Introduction to Journalism
- Fundamentals of Marketing
MPU (Compulsory Subjects) - Applicable for Local Students
- Hubungan Etnik (MPU - U1)
- TITAS (MPU - U1)
- Bahasa Kebangsaan A
- Religions in Malaysia (MPU - U3)
MPU (Compulsory Subjects) - Applicable for International Students
- Malaysian Studies (MPU - U1)
- Bahasa Melayu Komunikasi 3 (MPU - U1)
- Religions in Malaysia (MPU - U3)
Core Courses
- Creative Content Development
- Mass Communication Research 1
- Design & Thinking
- New Media Studies
- Co-operative Placement 2
- Extra-curricular Learning Experience 2 (MPU - U4)
Core Courses
- Media, Law & Ethics
- Entrepreneurship
- Alternative Voices and Issues in Mass Communication
- Mass Communication Project
- Mass Communication Research 2
- Cooperative Placement 3
- Extracurricular Learning Experience 3 (MPU - U4)
Free Elective - Choose 3
- Video Editing
- New Media Production and Strategies
- Corporate Social Responsibility and Event Management
- Pop Culture
- Advertising Campaign
- Introduction to Psychology
- Organisational Behaviour
- Introduction to Political Science
- Critical Issues
- Future Directions, Future Casting
- Thinking and Being
Mass Communication Pathways – Choose One Pathway
Pathways – (to be taken in Year 2 and Year 3)
Film & Television – Pathway Courses – (Students are required to take all 6 courses including capstone course+1 additional course from other pathway)
- Film Production
- Film Appreciation
- Documentary Production
- Directing and Aesthetics
- Scriptwriting
- TV Production (CAPSTONE COURSE)
Journalism – Pathway Courses – (recommended to take 4 courses from selected pathway in Year 2, 3 courses in Year 3)
Journalism – (Students are required to take all 6 courses including capstone course+1 additional course from other pathway)
- Photojournalism
- Editing
- Feature Writing
- New Media Journalism
- Broadcast Journalism
- Media Publishing for Print and New Media (CAPSTONE COURSE)
Marketing Communications – Pathway Courses – (Students are required to take all 6 courses including capstone course+1 additional course from other pathway)
- Creative Copywriting
- Marketing Strategies
- Brand Communication
- Consumer Behavior
- Media Planning & Management
- Integrated Marketing Communication Campaign (CAPSTONE COURSE)
- Appreciation of Ethics and Civilisations
- Philosophy and Contemporary Issues
- Philosophy and Contemporary Issues
- Communication in Bahasa Melayu 3
- 广播
- 电影
- 媒体
- 广告
- 公共关系/企业传播
- 新闻从业
- 活动管理
- 新闻摄影
- 记者
- 广告项目经理/主管
- 时尚摄影师
- 电影导演
- 电视记者
- 演说家
- 出版业
- 作家
- 公共关系专家
- 外交部门官员
- 品牌管理
- 编辑
- 研究人员
- 企业社会责任主任
- 广播经理
- 创意总监
- 新闻播音员
本国学生
总费用约：
RM 76,240
国际学生
总费用约：
RM 89,760
注：此为预估费用，因各国签证处理费和行政费而异。请向各国升学顾问咨询有关费用明细。
