Leong, L. Y., Hew, T. S., Lee, V. H., & Ooi, K. B. (2015). An SEM-artificial-neural-network analysis of the relationships between SERVPERF, customer satisfaction and loyalty among low-cost and full-service airline. Expert Systems with Applications, 42(19)

Submitted by liewmy on Wed, 2017-10-11 13:37

Research Department:

Centre of Excellence for Research, Value Innovation and Entrepreneurship (CERVIE)

Research type:

Staff

Research Campus:

吉隆坡校区

Research URL:

http://www.sciencedirect.com/science/article/pii/S0957417415002857

Research Author APA format:

Leong, L. Y., Hew, T. S., Lee, V. H., & Ooi, K. B. (2015). An SEM-artificial-neural-network analysis of the relationships between SERVPERF, customer satisfaction and loyalty among low-cost and full-service airline. Expert Systems with Applications, 42(19), 6620-6634.

Research Year:

2015

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